In a world where workers spend as much as 40% of their time managing and looking for information, a customer relationship solution must provide immediate access to all customer-centric information in a centralized location. A full 360 degree view results in improved customer service, improved productivity, and true business insight. Using your exisiting CRM tool, or Novabrain CRM, you can easily integrate your unstructured content by using Novabrain Business Explorer.

Providing sales executives and management with a central information source will improve productivity, ensure consistency, and provide for increased pipeline and sales growth. With Novabrain, sales teams become fully informed on all customer and prospect activities, documentation that may have been delivered, marketing efforts, and support issues that are active or resolved. In addition, sales teams can access proposal templates, past proposals and contracts, all from the same interface.

Customer support and service is a priority for every company, and in many cases, it is the driving factor between customer retention and customer loss. Novabrain provides a centralized information view that allows support personnel to provide better service in a more efficient manner. There is no longer a need to contact other information holders to gain the full picture, or search through emails and documents stored in other repositories to deliver effective support and service.